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“The reason that people join and stay at companies has to do with so much more than just compensation and benefits.”

“We are much more the same than we are different. And there's tremendous value in every person, whether they are the CEO, the receptionist, or the janitor.”

“We - as a group - really believe in changing our industry for the better and lifting up women and people from diverse backgrounds.”

“Labor is not free.”

“The more that I help others, the more that I serve, the more that I show up and give, the more that I personally will receive.”

“The person who puts in the most inputs doesn't necessarily get the most outputs. It's about working smarter, it's about doing the right things.”

“These are all of the things that make you unique - these little life stories.”

“To create your own personalized self-care plan, the most important thing first is to know yourself.“

“The trade-off is that you cut out things, and trade them for these memories that last forever.”

“Be yourself, everyone else is taken.”

“There's another way forward. We live only so long. There is no reason for you to be suffering in this life. There's anything I want people to know is YOU can have the life that you want. You can embody that you may need some help getting there, and there are people available to help you there, but you don't have to feel like it's killing you slowly on the inside”

“If you don’t believe in yourself, who will?”

“Your inner child is this version of you who experienced life, and it has such a huge impact on how you show up today.”

Your values are the foundation of your personal brand. Having a strong personal brand does 2 main things:

It attracts the opportunities, people, companies, and experiences that are in alignment with your values.

It also repels the things that are not meant for you.

Carrie Bobb is the founder and CEO of Carrie Bobb & Co. She launched her real estate career in 2003 and has completed transactions totaling over $2 billion in total consideration. Carrie has successfully strategized and executed leasing strategies for some of San Diego’s most notable and high-profile retail projects.

We’re thrilled to announce the launch of the Growing Careers & Companies podcast - stay tuned for more details!

“Their value as candidates has never been higher,” CRE Recruiting founder and principal Allison Weiss said. “I think anytime you’re in a real hot market for a particular sector, the highest demand is for those who get the deals done."

CRE Recruiting founder and principal Allison Weiss said that while leadership abilities have often been associated with “masculine” traits — someone really aggressive, confident and outspoken — it’s not an environment that’s appealing to most women and is not necessarily seen as the more productive way forward. Traits often associated with women, so-called “soft skills” around collaboration and creativity, win out during today’s talent searches.

“We don’t necessarily as white people understand the communities that we’re serving. And so, we should bring in people from those communities.” - Allison S. Weiss

“Go where you're celebrated. Go where you’re appreciated.” - Allison S. Weiss

“Instead of focusing on the past and on some of the statistics about how bad our industry is, I would rather find people like me who are passionate about making a difference.” - Allison S. Weiss

“There is no one out there doing a great job hiring diverse candidates,” according to Allison Weiss, principal of CRE Recruiting, a Los Angeles-based recruitment firm that specializes in commercial real estate.

“[Senior brokers] tend to reach out to their personal networks, and the people in those networks tend to live near them and look like them,” she said. “That can edge out more diverse candidates, ones who don’t live in their neighborhoods or went to their schools. Our industry is one of great nepotism.”